Indonesian Tales is taken from Bahasa Indonesia “Cerita Indonesia” as our organization’s name. Indonesian Tales is an organization that focus on Indonesian story especially stories for children. Children is the target audience of the organization because children nowadays, especially in Indonesia does not know story from their country because they prefer to read and watch interesting story from outside of this country. Indonesian Tales has a vision and mission to remind children about traditional stories from their own country by a campaign “1 Day 1 Story”.

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Logo of Indonesian Tales Organization is major in yellow. We choose yellow for logo of Indonesian Tales Organization because yellow illustrates a child that full of joy, warmth like the sun. For the tagline, we choose colour in red because we want to make it joyful but still underline the vision and mission of the organization to introduce traditional story from Indonesia to children in Indonesia through “1 Day 1 Story” campaign.

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